Video
December 11, 2024
In this video, the founder of SavvyRevenue Andrew Lolk shows how to master feed optimization with advanced PPC strategies designed for 2025. This session dives into key elements like Shopping Feed quality scores, title optimization, and underutilized Custom Labels.
Discover why a high-quality feed is essential for improved campaign performance, better ranking, and lower CPCs. Plus, you’ll get a free Notion template to simplify your feed optimization.
If you want to squeeze the most out of your Shopping Ads, this is a must-watch session!
What you’ll learn from the session:
1. An optimized feed increases your exposure:
The more (accurate) data you provide to Google, the better Google will rank your products, which creates increased exposure.
2. An optimized feed improves campaign structure and targeting:
Without proper product types, brands, or custom labels, you can't create an optimal campaign or set precise targets.
3. Feed quality impacts performance:
While there's no visible 'quality score,' a better feed leads to higher relevance and improved Shopping Ads performance with lower CPCs.
Related videos
Webinar: Dynamic feed-based campaigns
Webinar: The future of eCommerce ads
Interview: eCommerce trends and learnings with Feedastic
Interview with Stride-up: eCommerce trends and learnings
Product Release Webinar: Get the first look into our new Amazon Ads Solution
[Webinar] 5 advertising tactics to unlock multichannel growth
Webinar: The ultimate paid ads formula for peak moments from 2023 to 2024
Webinar: AI-Driven success in marketing: from click to conversion
As we keep on improving Channable, we would like to share the latest developments with you.