CSS
Improve your Google Ad performance
Maximize your Google CSS Shopping Ad results without increasing your budget and gain up to a 20% margin advantage with a google CSS partner.
8,500+ companies trust Channable and Producthero CSS for growth
How CSS (comparison shopping service) works and why it matters
To run Shopping ads on Google, you need a Comparison Shopping Service (CSS). By default, your ads run through Google’s own CSS, which keeps 20% of your bid as a margin. Partnering with a CSS like Channable lets your full bid enter the auction, giving you back that 20% and up to 25% more bidding power.
Make the most of your Shopping ads on Google
25% more bidding power
Unlike Google’s own CSS, Channable keeps your full bid in play to give your ads up to 25% more power in every auction.
More impressions, same budget
Reach more potential customers and boost visibility without increasing your advertising spend.
Simple, seamless switching
Switch to Channable CSS in just a few steps. Your campaigns keep running without any interruption.
Market-leading price
Enjoy full pricing transparency with a simple flat fee, no hidden costs, and no cancellation period.
Get more from every bid, not by raising your spend
20% bidding advantage on Google Shopping
With Channable CSS, your full bid enters the auction (0% is deducted), making your campaigns up to 25% more competitive than those using Google’s default CSS. Use this advantage to reduce costs while maintaining results or boost performance without increasing your budget.
Fully integrated with Channable
The CSS is fully integrated within the Channable platform, so you can manage everything in one place. Optimize product feeds, automate ad campaigns, and list products across 3,000+ channels. Reinvest your CSS savings into new channels with ease. Channable CSS is active in all 21 countries where Google’s CSS program runs, giving you maximum reach and flexibility across Europe.
Trusted experts and free support
With Channable CSS, you get access to our dedicated support team backed by years of experience helping thousands of advertisers succeed on Google. As a Google Premium CSS Partner, we also maintain direct access to Google’s expert support.
See how your ads can go further
Discover how using the right Google CSS Partner gives you a competitive advantage in Google Ads
Unlock your full bidding power
Boost your ad performance with Channable CSS, where 100% of your bid goes into the auction. Win more impressions, clicks, and conversions without increasing your budget.
See what advertisers like you are saying
“We saved over €10,000 in just one month. That’s more than five years of CSS subscription cost paid back instantly.”
“What truly set Channable's CSS apart was the assurance that any issues or challenges we might face would be addressed quickly and effectively by their dedicated support team.”
“The CSS change request was made late in the morning around 11 a.m. and was effective a few hours later, early in the afternoon on the same day. The transition was quick and seamless, with no data loss or hassle.”
FAQ
How much time does it take to activate the CSS?
Requesting the switch only takes a few minutes, and the connection request to Channable CSS will appear in your Merchant Center shortly after. In most cases, the full switch is completed within 24-48 hours. It can take up to 14 days at most depending on your previous CSS provider, but if you’re switching directly from Google CSS, the process is often almost instant once the request is accepted.
Do I need a Channable account to switch to the Channable CSS?
Yes, you’ll need a Channable account before activating the CSS, but creating one is quick and easy. Simply sign up and then follow the setup steps to activate Channable CSS. You’ll only be charged once the CSS is activated, and there’s no requirement to use the Core module.
Are you already using Producthero’s CSS?
No worries! You can continue using Producthero’s CSS as usual. Next to that, you can use Channable to reinvest what you are saving into other channels to reach more customers and grow faster.
Are you already using Channable’s CSS?
That’s great! Explore additional Channable modules to ensure you don’t miss visibility where your customers are browsing and buying.
Start using Channable CSS today
Easily switch to Channable CSS and make your Shopping Ads 25% more competitive.
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